Shop the latest essential styles & emerging brands at Fred Segal. Founded in West Hollywood, Fred Segal, dubbed the original “Curator of Cool” opened his first store, inventing the denim bar and pulling American Style Westward: foretelling that people wanted to be comfortable, casual and sexy.
In addition to designing his own collection, Fred pioneered the shop-in-shop concept and experiential retail, resulting in a brand built on heritage, inclusivity and love.
A unique curation of brands for those who live uniquely, love freely and listen to their own fashion heart.
Shop Online here: FredSegal.com